Discover more from Muse
Muse - Merlot
750mL
Crafted in British Columbia from hand-picked grapes and traditionally fermented, Muse Merlot is a bold, full-bodied non-alcoholic wine designed to impress. Its proprietary dealcoholization process preserves the character and structure of a classic Merlot—delivering rich tannins, depth, and a layered flavour experience without the alcohol.
Expect vibrant notes of blackberry, ripe cherry, and plum, with a whisper of cocoa on the finish. Soft tannins and just 25 calories per glass make this a satisfying, health-conscious alternative for wine lovers who value flavour and ritual—minus the compromise.
Vegan, gluten-free, and low-sugar (1g), Muse is perfect for sober-curious evenings, wellness-forward dining, or simply elevating your glass without the buzz.
Frequently Paired With
Add complementary craft favorites to your order
TASTING NOTES
PAIRS WITH
Product Specifications
Søbr Curation Standard| Alcohol by Volume (ABV) | <0.5% ABV (Non-Alcoholic) |
|---|---|
| Volume / Serving Size | 148mL |
| Calories | 25 calories |
| Sugar Content | 1g sugar |
| Dietary & Lifestyle | Made in Canada, Vegan, Gluten Free or Removed, gluten free, vegan |
| Brand / Producer | Muse |
| Ingredients | Dealcoholized wine, water, grape juice concentrate |
Frequently Asked Questions — Muse - Merlot
Expert answers to common questions about non-alcoholic options, ingredients, and delivery across Canada.
How should I store premium de-alcoholized wine after opening?
Because alcohol acts as a preservative, de-alcoholized wines (like Benjamin Bridge or Dr. Zenzen) should be tightly sealed, refrigerated immediately after opening, and consumed within 3–5 days for optimal flavor.
What are 'Proxies' or 'Alternative' wines?
Proxies are sophisticated, non-alcoholic beverages crafted using tea, juices, spices, bitters, and vinegar to mimic the complexity, tannins, and acidity of wine—without relying on fermentation.
What are the benefits of joining the Søbr Wine Club?
Members receive exclusive access to new releases, monthly curated selections, and special member pricing. It is the easiest way to explore our curated selection of non-alcoholic wines without the guesswork.
What is the difference between '0.0% ABV' and 'Non-Alcoholic?
Products labeled 0.0% ABV contain absolutely no alcohol. Some products labeled 'non-alcoholic' may contain trace amounts of alcohol (less than 0.5% ABV), which is similar to the levels found in ripe fruit or fruit juice.
Is 0.5% really alcohol-free?
In Canada, any product containing less than 1.1% alcohol-by-volume (ABV) is considered alcohol-free because our body metabolizes that amount of alcohol faster than we can feel any effect.
More commonly world-wide, any product containing 0.5% ABV or less is considered alcohol-free.
Fun fact: many foods have some level of ABV due to their natural fermentation. Kombucha, breads made with yeast, overripe bananas, fruit juice, yogurt, soy sauces & vinegars can range from 0.2% ABV up to 1.2% ABV.


